Marketing

24 Posts

Economic Forecast — GenAI Boom: McKinsey projects generative AI's impact on global economy.
Marketing

Economic Forecast — GenAI Boom: McKinsey projects generative AI's impact on global economy.

Generative AI could add between $2.6 trillion and $4.4 trillion to the global economy annually (roughly 2 percent to 4 percent of the world’s combined gross domestic product this year), according to a new report.

June 21, 20233 min read
Economic Forecast — GenAI Boom: McKinsey projects generative AI's impact on global economy.
Marketing

Economic Forecast — GenAI Boom: McKinsey projects generative AI's impact on global economy.

Generative AI could add between $2.6 trillion and $4.4 trillion to the global economy annually (roughly 2 percent to 4 percent of the world’s combined gross domestic product this year), according to a new report.

June 21, 20233 min read
Automated Into a Job: Workers are using ChatGPT to hold multiple full-time jobs.
Marketing

Automated Into a Job: Workers are using ChatGPT to hold multiple full-time jobs.

ChatGPT is helping some workers secretly hold multiple full-time jobs at once. Workers are using OpenAI’s chatbot to boost their productivity so they can earn separate paychecks from a number of employers, each of whom believes they are exclusive employees.

May 17, 20231 min read
Automated Into a Job: Workers are using ChatGPT to hold multiple full-time jobs.
Marketing

Automated Into a Job: Workers are using ChatGPT to hold multiple full-time jobs.

ChatGPT is helping some workers secretly hold multiple full-time jobs at once. Workers are using OpenAI’s chatbot to boost their productivity so they can earn separate paychecks from a number of employers, each of whom believes they are exclusive employees.

May 17, 20231 min read
Pushing Voters' Buttons: How AI is Used to Create Persuasive Political Ads
Marketing

Pushing Voters' Buttons: How AI is Used to Create Persuasive Political Ads

As the United States (along with several other countries) gears up for general elections, AI is helping campaigns attract voters with increasing sophistication.

November 2, 20222 min read
Pushing Voters' Buttons: How AI is Used to Create Persuasive Political Ads
Marketing

Pushing Voters' Buttons: How AI is Used to Create Persuasive Political Ads

As the United States (along with several other countries) gears up for general elections, AI is helping campaigns attract voters with increasing sophistication.

November 2, 20222 min read
Reading Readers: Inside The New York Times' AI-Powered Paywall
Marketing

Reading Readers: Inside The New York Times' AI-Powered Paywall

A smart news paywall is optimizing subscriptions without driving away casual readers by showing them subscription pop-ups.

September 7, 20222 min read
Reading Readers: Inside The New York Times' AI-Powered Paywall
Marketing

Reading Readers: Inside The New York Times' AI-Powered Paywall

A smart news paywall is optimizing subscriptions without driving away casual readers by showing them subscription pop-ups.

September 7, 20222 min read
Your Salesbot Connection: How Marketers Use AI to Generate New Leads
Marketing

Your Salesbot Connection: How Marketers Use AI to Generate New Leads

Marketers are using fake social media personas — enhanced by AI-generated portraits — to expand their reach without busting their budgets.

April 13, 20221 min read
Your Salesbot Connection: How Marketers Use AI to Generate New Leads
Marketing

Your Salesbot Connection: How Marketers Use AI to Generate New Leads

Marketers are using fake social media personas — enhanced by AI-generated portraits — to expand their reach without busting their budgets.

April 13, 20221 min read
White House Supports Limits on AI: U.S. Rules Protect Citizens from AI-Powered Surveillance and Discrimination
Marketing

White House Supports Limits on AI: U.S. Rules Protect Citizens from AI-Powered Surveillance and Discrimination

As governments worldwide mull their AI strategies and policies, the Biden administration called for a “bill of rights” to mitigate adverse consequences.What’s new: Top advisors to the U.S. president announced a plan to issue rules

October 20, 20212 min read
White House Supports Limits on AI: U.S. Rules Protect Citizens from AI-Powered Surveillance and Discrimination
Marketing

White House Supports Limits on AI: U.S. Rules Protect Citizens from AI-Powered Surveillance and Discrimination

As governments worldwide mull their AI strategies and policies, the Biden administration called for a “bill of rights” to mitigate adverse consequences.What’s new: Top advisors to the U.S. president announced a plan to issue rules

October 20, 20212 min read
Your Words, Their Voices: How game makers and marketers are cloning voices using AI.
Marketing

Your Words, Their Voices: How game makers and marketers are cloning voices using AI.

Voice clones — the audio counterpart to deepfaked images — are poised to invade popular media and entertainment. Professionals and amateurs alike are using AI to emulate the voices of human actors, Wired reported.

March 17, 20212 min read
Your Words, Their Voices: How game makers and marketers are cloning voices using AI.
Marketing

Your Words, Their Voices: How game makers and marketers are cloning voices using AI.

Voice clones — the audio counterpart to deepfaked images — are poised to invade popular media and entertainment. Professionals and amateurs alike are using AI to emulate the voices of human actors, Wired reported.

March 17, 20212 min read
Make Your Ancestors Smile: AI tool from MyAncestry animates old photos.
Marketing

Make Your Ancestors Smile: AI tool from MyAncestry animates old photos.

Machine learning is bringing old photos to life. A new service from genealogy company MyHeritage lets users animate their ancestors’ portraits, making them smile, blink, and turn their heads.

March 10, 20211 min read

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